Entrepreneurial marketer and online strategist, with over 15yrs experience working for a multinational software developer & publishers, coordinating highly successful international product launches. A highly motivated individual who thrives on managing projects to successful completions. Specific expertise includes social, casual and online gaming, Apps, digital distribution, PC Download, DRM, business development, business evaluation, P&L management, website usability, SEO and CRM.
Specific expertise includes social (Facebook), iPhone, casual and online gaming, digital distribution, ESD, PC Download, business development, business evaluation, P&L management, website usability, SEO and CRM. Improving social game K-Factor Virality, retention, ARPU, ARPPU and measurements for social game success.